A Great Case Of Guerrilla Marketing

I always enjoy watching cases of brands around the World that display a great deal of creativity.

A few months ago, DHL did something really cool, although… not so cool if you think about it. They wanted to make a point, that their service is faster, and they used their competitors to do so.

Watch the video below and see what I mean 🙂

About the Author

Carolina Millan

Carolina Millan is a young entrepreneur from Chile. She's an international speaker, coach and digital marketing consultant. She specialises in helping people and corporations build their brands using the power of the internet to build relationships with their present, past and potential customers.

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